Team & Partnerships

The founding team of Puffpaw brings extensive experience in the healthcare and consumer industries, spanning over ten years together. Comprising three core members who have fostered a strong partnership and friendship back in high school, the team boasts a deep understanding of the market. Additionally, Puffpaw has established partnerships with leading healthcare and consumer companies in APAC, North America, and various Western European countries.


Reffo (Twitter) - Lead of Direction / Chief Officer of Shitposting

New York University, a digital nomad, OrangeDAO fellow, Arweave eco project founding team

Jack - Lead of Product

University of California San Diego, 5 years in e-cigarette industry, delivered 70+ million vaporizers to the Big Four Tobacco companies

Paul - Lead of Research

Founder of a 7-figure gross revenue online health consulting firm, board member of a public-traded pharmaceutical company with $200m market cap, 5 years research of tea-related (Theanine, Theaflavin, etc.) health products

Annayolo (Twitter) - Lead of Operation

Boston University business degree and 3 years diving deep into crypto marketing, community growth, and copywriting. A decade-long journey as an e-cig enthusiast and collector.

Kaiski (Twitter) - Lead of Business Development

Unconventional degen combines humor with risk-taking, can be found anywhere in the corner of web3, pff.

Rishi (Twitter) - CTO at Puffpaw

Holds a Degree in Electronic engineering from Kings College London. Over 5 years within Web3, in all aspects including, Tokenomics design and Web3 Socialfi experience. Served as Product and tokenomics lead for prior SocialFi apps, growing its userbase with innovative features.

Vitto (Twitter) – Lead of Degenness

U.S. Department of State Exchange Scholarship Alumni, Top-tier H. Rhodes Scholarship recipient, and School of Visual Arts Alumni. A relentless Independent Crypto Researcher since 2018, blending 4 years of rigorous degen experience with deep industry insights. Taproot Wizard and former advisor to OrdinalsCN


Currently, the team manages 28 production lines valued at $25 million in total, excluding land costs. They maintain full control over the manufacturing process, with all hardware devices being produced and assembled in-house.

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